I've been immersing myself back in the world of agile methods in the past couple of weeks, and one thing above all else has been striking me; agile methods are focused on the individual. This is particularly notable because I'm thinking about the ways in which collaborative software could help to improve the ways in … Continue reading The individualism of software development
Category: Social
So the much-hyped Apple product launch event came and went. A couple of new (bigger) phones, a payment system and a new album from a bunch of has-beens. Oh, and a watch. Apple Watch. Not iWatch because someone else bear them to that brand. A new "form factor-defining" product from Cupertino? Now let's be clear … Continue reading Who’s watching?
I've a few events coming up in the early autumn... On September 23rd I'll be taking part in an event organised in conjunction between IG Digital and Zoodikers to launch the report on the research project I conducted for IG over the summer on the use of social and digital channels in customer engagement. The report … Continue reading Upcoming events
The research that I have been recently undertaking for IG Digital has been highlighting a distinction that has been apparent to me for some time now. Whilst individuals tend to regard social networks as a means for two-way communications, organisations primarily view social media as an opportunity to transmit information, to broadcast.This is evident in the … Continue reading Networks versus media
Over the course of this summer I've had the fascinating opportunity to talk to dozens of people from organisations across the UK exploring the ways in which they are using digital, social and traditional channels to engage with customers. Next month the results of that work are going to be published in a white paper by IG … Continue reading Connecting customers
Every so often I search for myself on Google. This is me keeping tabs on my online identity, and not just vanity. Honest.I've noticed recently that at the bottom of the search results (which are mostly about me, which is a big "Yay!" for my integrated social search optimisation strategy of just blathering a lot) … Continue reading The right to not be forgotten
At the beginning of next month I'm going to be starting a significant piece of work for a new client. At the moment I don't know how much I'll be able to talk about it. That makes me somewhat unsettled. Suffice to say the client is someone that you will have heard of, and the … Continue reading Confidence in confidentiality
Over the past six months I've been working with Dr Richard Hale who is one of the world's greatest authorities in a people development methodology known as Action Learning. He and I have been thinking about ways in which his rich, proven and academically substantiated frameworks can be delivered in a way that can help … Continue reading Innovation Engine
Last week I got a peculiar invitation to connect on LinkedIn. It was from someone who I had never heard of, apparently holding a senior HR role in a multinational law firm. A few other people I knew were connected to him, but it didn't feel right. I pinged off messages to those I knew … Continue reading The power of the network
In Dan Pink's wonderful book To sell is human there is a chapter that describes six ways to pitch an idea, a product or even yourself. The one that I found most interesting was what he called the Subject Line Pitch. Imagine the best email subject line in the world, and Pink argues it will contain three … Continue reading The one thing that all LinkedIn all-time top ten posts have in common
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