At the weekend I spent some time observing my eldest child Oscar try to navigate his way around the CBeebies website on a computer with mouse and keyboard. It was a painful experience. The touchpad on the laptop (a Samsung Chromebook) was beyond his comprehension and dexterity. The full-sized mouse cumbersome and his little fingers … Continue reading The end of WIMP
Category: Social
I've just started reading the draft of Matt Baxter-Reynold's forthcoming book Death of the PC after I had a fascinating conversation with Matt earlier this week. It's got me thinking about how the "post-PC" devices that Matt talks about, whilst the next in line along the evolution of computing devices (in which mainframe begat mini begat … Continue reading Confluence
I'm trying to pull together some consistent terminology to describe different types of social networking behaviour that manifests in the way people use the services in a work and not-work context. I'm looking for some feedback on the structure illustrated above, which maps the amount of activity someone has in the social network space against … Continue reading Social tribes
Apologies to anyone who follows my Twitter feed yesterday. I had a bit of a moment, inspired by a talk I saw Jon Burkhart give at Silicon Beach on the subject of newsjacking. Jon talked about how there is an opportunity to use popular news events to change the story through social channels, and there … Continue reading #newsjacking incremental improvement
So the hoo-har about smart watches begins in earnest with the launch of Samsung's Gear. But here's an interesting social factor that might stand in the way of mass adoption... Whilst it bizarrely appears to have become socially acceptable to whip out a smart phone mid-conversation these days, looking at your watch has a much … Continue reading The smart watch challenge
One of the quotes I've most overused in the past few years is Don Tapcott's “Institutions are becoming naked, and if you're going to be naked … fitness is no longer optional. If you're going to be naked, you better get buff.” It sums up so much for me about the world we now live in. That when … Continue reading Socially naked
An old friend of mine yesterday asked me to share a list of the things I've been reading recently. Thought I'd share more widely: 50 Economics Ideas You Really Need to Know: your really need to know (50 Ideas) a bluffer’s guide to economics Adland: A Global History of Advertising another self-explanatory title. Useful to … Continue reading The Book Shelf
Next week I'm running a short webinar about the way in which people can take personal control over their use of digital and social media. It's testing some content that I've been playing around with over the last few months thinking about how to help individuals make sense of their personal and work use of … Continue reading The power of personal
How long does it take for a new electronic communications system to be regarded as a social medium? It seems about half a century. I'm currently reading a book on the social history of the telephone, and the parallels with the emergence of computing are fascinating. From the phone's inception in the late 1870s, it … Continue reading Going social
You can now access a recording of the webinar here http://www.themarketer.co.uk/knowledge-centre/webinars/digital-communities-how-marketers-can-engage-and-utilise-crowds/ You can find the narrative and slides for today's The Marketer webinar here. I'm also running a free webinar on the evening of 18th June to test out some content that I'm developing at part of my side project, Stamp. You can find out … Continue reading Communities – The Marketer Webinar
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