This post comes from a chance conversation I had last week with my esteemed colleague David Hamilton... For a software product to be successful, three things need to be in alignment - it needs to be: valuable usable sellable Plenty of otherwise great products (or great ideas that haven't actually translated into successful products) have … Continue reading 3 facets of a successful product
Tag: User experience
I'm currently involved in a big transformation project, and it strikes me that the standard IT approach to developing solutions tends to miss the journey getting there. In a slightly geeky way, I've always been impressed with the way in which Ikea design their products, and I think that there is something that we in … Continue reading the Ikea design ethic
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