Coping strategies

I have developed two coping strategies for dealing with Big Data vendors that I thought worth sharing. The first is a simple technique. When bombarded with marketing slop about how big data is going to change the world in general and your industry in particular, ask them to present the data that allows them to … Continue reading Coping strategies


The dust isn't yet settled on the UK's General Election, but one element that is already getting coverage is the gap between opinion polling before the ballot, the exit poll, and what appears to be the final outcome. After weeks of pollsters predicting a result "too close to call", the exit poll published when the … Continue reading Sampling