The value of marketing?

There is a debate that is coming to a head in the UK at the moment about the future of cigarette packaging. The government has been running a consultation exercise to examine the potential effect of making all tobacco products available in generic packaging, removing any individual branding. The debate, hugely simplified, goes a little … Continue reading The value of marketing?

The digital takeover outlier: Radio

I love radio. In my days at university I spent many a long hour broadcasting on the Campus radio station LCR, playing music, shooting the breeze... well, I say "broadcasting", but only in the loosest of senses as a couple of speakers in the next door pizza bar and a few rooms in halls of … Continue reading The digital takeover outlier: Radio

Digital takeover

There have been three pieces of information that have particularly caught my eye in the past few weeks (above all of the Olympic hullabaloo, anyway): In 2011, for the first time, Ofcom recorded that Digital advertising formed the biggest single category of advertising in the UK (£4.8bn), bigger than TV (£4.2bn), Press (£3.9bn) or any … Continue reading Digital takeover

The casualization of software development

Every once in a while I catch an episode of the BBC Radio 4 programme Thinking Allowed, a half-hour weekly slice of sociology presented by the wonderful Laurie Taylor. This week’s edition reports on a recent paper by academics at Durham University analysing the labour market in the UK media industry. About 20 years ago, … Continue reading The casualization of software development

Skeuomorphism and the power of metaphor

There was a fascinating article published last week on the Cult of Mac website last week which, if you look away from the sensationalist headlines gave an interesting viewpoint on some of the challenges of the use of skeuomorphic design  within MacOS (and comparing that to the "authentically digital" design patterns within Windows 8). A skeuomorph is "a … Continue reading Skeuomorphism and the power of metaphor

How the blogosphere bends the news agenda

In simpler days it would take quite some effort to spread nonsense around the world. The costs associated with the transmission of information were such that mass media were generally only accessible to the rich and the professionally trained (journalists). These days, with the world of media being completely disrupted by digital technology, and as … Continue reading How the blogosphere bends the news agenda

Home infrastructure

We're about to get the first floor of our house rewired, and it's made me have to think about what we do today, and what we might do in a few years time. The house was built at the turn of the last century, and then had extensions added in the 1920s and the 1980s. … Continue reading Home infrastructure

Substitutions

The chart above is taken from the recently published Ofcom report, The Communication Market 2012, and shows some interesting analysis of the consequences of smartphone ownership... that people spend less time using other devices and media when they own a smartphone. It's not exactly rocket science, that - we only have a certain number of hours in … Continue reading Substitutions