The chances that I’m going to read all of these over the next 11 days are slim to zero, but here’s what’s on my Kindle bookshelf for the holiday period:
Switch: Chip & Dan Heath; some thinking about how to engage people to get them to change
The Self Illusion: Bruce Hood; or why there is no “you” inside your head
Start With Why: Simon Sinek; putting the Why before the What or How to ensure people engage and follow
Herd: Mark Earls; arguing that because we are actually a collective, rather than individualistic species, you need to tap into that herd mentality to successfully make things happen
Velocity: Ajaz Ahmed & Stefan Olander; words of wisdom from the founders of AKQA
Yep – not a chance I’ll get through all of that and host Christmas and host New Year’s Eve too!
mmitII 
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