Digital Architecture: the rows and columns

  To finish off this short series about the Digital Architecture framework, let's take a look at what we can learn and infer by looking across, and up and down, the quadrants. The functions and services that span across the top two quadrants are the way in which businesses differentiate themselves (unless, of course, you … Continue reading Digital Architecture: the rows and columns

Digital Architecture: Comms services

  The final quadrant of the Digital Architecture framework is the one which I believe poses most challenge to traditional models of management of technology (and maybe even management of people) in businesses today. The external-facing supporting activities that, for the most part, boil down to how we communicate with other people. For many years, this … Continue reading Digital Architecture: Comms services

Six months with Chromebook

I've now been using a Samsung Chromebook for six months as my main device. There's been lots of talk about them in recent weeks (particularly in regard to that nonsense world that is Tech Company Sales Numbers). But let's be honest, do you know anyone (apart from me) who actually uses one? And that's probably … Continue reading Six months with Chromebook

Weeknote 178: Plan B

Achievements this week included: - great meetings with Samar at http://www.definingfactors.com - Mark at CIO Magazine... - ... resulting in accepting an offer to become one of their columnists - a good early test for the Digital Architecture framework - and a resolution (new year's or otherwise) to initiate Plan B Next week: Plan B

Digital Architecture: Product services

Continuing the tour around the quadrants, we come to the external-facing, core product-related activities that a business conducts. This is the area in which there has probably been the greatest change in the past decade as a result of digital technologies - first with the Web, and latterly with smartphones, tablets and the world of … Continue reading Digital Architecture: Product services

Return on no investment

There is a famous quote attributed to the American retailer John Wanamaker - "Half the money I spend on advertising is wasted; the trouble is I don't know which half." It to a great extent sums up the challenge that faces the modern advertising and marketing industry - in a clamour for demonstrable, linked return … Continue reading Return on no investment

Digital Architecture: Support Services

In my last post I introduce a simple 2x2 matrix that can help to classify services within an organisation to help make sense of how digital technologies impact and can be managed effectively. We'll now look at each of the four quadrants in turn, starting with the Support services. These internal business functions, processes, departments … Continue reading Digital Architecture: Support Services

A framework for Digital Architecture

The two-by-two matrix is the stock-in-trade of the management consulting industry. There's a reason for that - they are generally pretty useful, and help to put a bit of classification onto things that helps conversations about what to do next. As mentioned in my previous post, there are a number of technology architecture frameworks that … Continue reading A framework for Digital Architecture