Has everything gone hyperreal?

  My favourite French post-modernist sociologist is, without doubt, Jean Baudrillard. The knowledge that Baudrillard is the only French post-modernist sociologist that I know is immaterial. And yet also material. And statements like that give a little flavour of what you are getting into with post-modernist sociology. I did enjoy reading Baudrillard two decades ago … Continue reading Has everything gone hyperreal?

The end of email? I wish…

  I love Twitter. I love it for a whole load of reasons. One of the reasons is because it gives you the chance to have conversations spurred by slightly out of context observations from people attending conferences. One of those came up this morning from the Computing IT Leader's Forum - a special event on … Continue reading The end of email? I wish…

The need for Digital

  One of the plethora of wonderful people that I met in Bournemouth at this year's Silicon Beach event was Simon White. He's formerly of the ad world, and these days thinks of ideas and then makes them happen - I aspire to such ideals. Today he wrote an article for the magazine Imperia, and whilst … Continue reading The need for Digital

Qual not Quant

  At university (distressingly some twenty-odd years ago now), I quite quickly realised that I was a qualitative, rather than quantitative, kind of guy. Oh yes, I knew how to live the student dream. To explain - I studied Sociology. And in the realm of the social sciences there is a long-standing debate about whether … Continue reading Qual not Quant

The rebirth of the PC

  My Twitter friend Matt Baxter-Reynolds has just published a book called "The Death of the PC", and his recent writing about the subject on ZDNet has brought a lot of finger pointing, especially in light of the recent strong financial announcements from Microsoft. Matt's written today about the term being more of a metaphor than … Continue reading The rebirth of the PC

Spokes, silos and the challenges of change

I picked up on a Forbes article that ran earlier in the year yesterday about the marketing organisation of the future, which reported on the Marketing2020 research initiative from the American Association of National Advertisers, together with the World Federation of Advertisers and EffectiveBrands. There doesn't appear to be much being published publicly on the findings, but the … Continue reading Spokes, silos and the challenges of change

The trouble with PR in a world of social

  I wrote last week over on the stamp London site about the troubles I perceive in the marketing industry in the context of social media and social networks. A couple of Social Media Week sessions later, and it strikes me that the challenges that social media poses to the world of PR are even … Continue reading The trouble with PR in a world of social

Smart phones push up house prices

So here's a thought, following a fascinating conversation with Diana Janicki from EMC at lunch today. Today's housing market in London is being governed to some extent by the first major social network - the train and underground service. Live closer to a station (mostly built before the end of the first decade in the … Continue reading Smart phones push up house prices

The internet made me do it

  In the early 1960s American social scientist Stanley Milgram ran a series of now infamous experiments into obedience in humans. What he found was that we are surprisingly, and shockingly, influenced to do things that would otherwise not be in our nature by very little in the way of social authority. In his work, … Continue reading The internet made me do it