The basics

  I spent part of the evening on Saturday trying to explain Twitter to a non-Twitter user at dinner. It's like trying to explain different colours. It's useful, though, once in a while to try to explain something that you do regularly to someone who has no knowledge, as it really helps to make you … Continue reading The basics

Seven reasons to App

Over the past year I've been able to speak to people in all sorts of places about the app phenomenon, and how existing businesses can take advantage of the current and future waves of smart devices. I've written about this in the past, but here's the current take, distilled down into seven easy to consume … Continue reading Seven reasons to App

Products vs Services

I'm doing a little intro to a case study at our monthly departmental meeting on Friday. In doing do, I've been giving a bit of thought to the differences that exist between products and services, and specifically how that impacts on the design phase. (Spoiler alert to colleagues: this is roughly my Friday morning five … Continue reading Products vs Services

Relative risk

My wife is currently working in the United States, and in conversation yesterday she expressed her unease about being there in light of the terrible events in Boston. That is at once both completely understandable, and utterly illogical. But sadly as a species our ability to assess and balance risk is utterly under-evolved to cope … Continue reading Relative risk

CDO-DOA?

A few months ago the eConsultancy website skewered my current role, claiming "Evangelist" to be a job title to be avoided in 2013. A few weeks ago they then did for my future career prospects by delivering a damning judgement on the concept of the Chief Digital Officer. Buggers. In seriousness, though, I absolutely get … Continue reading CDO-DOA?

On presenting…

  In conversation in the pub last night (a rare event, that - going to a pub these days), my drinking buddy Andy asked me if I got nervous before doing presentations. "Yes", I said. But that I knew how to manage it. We talked further, and at one point I said that one of … Continue reading On presenting…

Thinking Digital – The Marketer Webinar

You can now get to the recording of the presentation here: http://view6.workcast.net/?pak=1220269468402108 (registration required - my bit starts at 45 minutes). A little later today I'm going to be taking part in a webinar for the CIM's The Marketer magazine. The theme of the event (there's still time to register for it here) is how digital can … Continue reading Thinking Digital – The Marketer Webinar

Hidden meanings

There's a bit of a push on at work these days for the organisation to be paperless. For the most part I am: I barely ever use the printer and am quite happy to consume information on the various screen devices that I have about my person. However there are two cases in which paper … Continue reading Hidden meanings