Today’s coffee companion is a marketer.
We talked about:
- how going for coffee becomes easier when you go freelance
- the emotional blocks and perception of decadence from freeing up time for something like coffee
- how something turns up out of one in six coffees
- building business after the pandemic
- how the post-pandemic period is now over in that context
- the delights of agency world
- the fun of experiential marketing
- how there’s never been a digital equivalent of the full page spread on the back of a glossy Sunday supplement – but maybe how experiential might be replacing it for brand building
- our favourite events
- getting to events on the client’s expense (or other creative ways to get into events)
- the poison process of the earn-out
There’s more coffee in me yet. Sign up for one at https://calendly.com/matt-ballantine
The latest statistics:
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